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Marketing at High TideWeekly marketing lessons and honest client-work breakdowns from Chantz.

Video and social

Video and social content that shows real work and real people, and builds trust before the sales call.

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Video and social

Arby's Marketing: How 'We Have the Meats' Became a Playbook Brands Want to Steal

From a struggling fast-food chain to Arby's Boys: the four marketing moves that turned Arby's into a brand other operators want to reverse-engineer.

Chantz YagerVideo and social

What Video-First Marketing Actually Means

Video-first does not mean turning every idea into a commercial. It means building trust with useful visual content, then adapting it across channels.

Chantz Yager

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